HOBA® Aims To Guide Businesses Through Their Transformation Programmes
The MBA Entrepreneur: From school to startup: how to find your path and build your brilliant business idea
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Are you in an MBA program? Are you thinking of applying to one? Are you an entrepreneur or thinking about becoming one? If you answered yes to any of these questions, you need this book. Most MBAs take traditional career paths in finance, consulting or corporate leadership.
HOBA TECH Founder Heath Gascoigne featured in - The MBA Entrepreneur: From school to startup: how to find your path and build your brilliant business idea. Read More
ABOUT HOBA TECH
HOBA Tech is a business transformation methodology and software platform founded by Heath Gascoigne, a former business architect for UK government agencies and FTSE 100 companies. The HOBA (House of Business Architecture®) framework has been implemented in over 5000+ organizations globally, with a focus on practical, repeatable transformation processes backed by AI-powered tools.
The HOBA methodology combines business architecture, agile principles, and design thinking to create a systematic approach to enterprise transformation. Unlike traditional consulting models, HOBA empowers internal teams with frameworks, tools, and coaching to lead their own transformations.
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HOBA Tech Launches 10-City Global AI Transformation Roadshow for 2026
HOBA Tech announces a 10-city global roadshow bringing intensive one-day AI transformation workshops to Singapore, Chicago, Paris, Las Vegas, Riyadh, Santa Clara, San Francisco, Amsterdam, Washington DC, and Dubai — plus a new AI for Business Transformation Planning course.

HOBA Tech Wins SME News Business Elite Award 2026
HOBA Tech has been recognised in the SME News Business Elite Awards 2026 as Best Business Transformation Specialists 2026 – London.

HOBA Tech April 2026 — New Articles, Community Growth & Partner Monthly Call
HOBA Tech April 2026 round-up: three new blog posts, eight live Q&A sessions, the first Partner Monthly Call recording, and the HOBA Community continuing to grow.