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CASE STUDY

AI Transformation Case Study

RESOURCES»CASE STUDIES»AI Transformation Case Study
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AI Transformation Case Study

How HOBA® Delivered a Successful AI-Powered Business Transformation

Discover how HOBA® used the proven 6-Step Business-Led Framework to deliver a successful AI-powered business transformation — aligning business strategy, operating model design, and AI technology adoption into a single, coherent programme of change.

What You Will Learn:

  • The 6-Step AI Transformation Process: The exact framework followed to align business objectives with AI capabilities — ensuring technology serves the business, not the other way around.
  • Business-Led AI Adoption: How to move beyond the AI hype and embed AI into your Target Operating Model (TOM) using the HOBA® approach: Eliminate → Standardise → Optimise → Automate → +AI.
  • Stakeholder Alignment: How to align the C-Suite, business operations, IT, and data teams around a shared AI transformation roadmap.
  • Measurable Outcomes: The tangible results achieved — faster delivery, reduced costs, and sustainable change that sticks.
  • Transferable Methodology: How you can replicate these results using the HOBA® Framework and your own in-house teams.

Why Most AI Transformations Fail

Most organisations jump straight to AI tooling without first understanding their business architecture. The result? Expensive AI projects that solve the wrong problems, create data silos, and fail to deliver ROI.

The HOBA® approach is different. By starting with the business — mapping the current operating model, identifying waste and inefficiency, and designing the future state — AI is introduced at the right point in the transformation journey, targeting the processes where it delivers the greatest impact.

Download the Case Study

Fill out the form to receive the full AI Transformation Case Study and learn how to apply the HOBA® 6-Step Framework to your own AI transformation initiative.